Role overview
Xero is seeking an Affiliates Manager to lead the strategy and day-to-day operations of its global affiliate channel across both the Xero and Melio brands. You will be responsible for end-to-end publisher relationships and campaign optimization, managing a multi-million dollar channel with measurable accountability for customer acquisition and lifetime value returns. This role offers the opportunity to build an affiliate program at scale for a global, publicly listed SaaS company.
Key responsibilities
- Manage affiliate platforms including Impact for Xero and PartnerStack for Melio, overseeing tracking, reporting, and performance data across both programmes.
- Review attribution data and close tracking gaps quickly to ensure accurate measurement and incrementality assessment.
- Develop and nurture high-quality publisher partnerships across core markets including Australia, the UK, and the US.
- Shape the affiliate channel’s roadmap with a focus on AI-powered tools and automation that enable scalable acquisition.
- Collaborate with product, data science, engineering, and brand teams to implement campaigns and drive business results.
- Own budgets and commercial targets, translating data into actionable insights that demonstrate channel value to stakeholders.
Requirements
- Hands-on experience managing affiliate marketing programmes at scale, gained through work at an affiliate network, platform, agency, or as a client-side manager.
- Demonstrated experience operating platforms such as Impact or PartnerStack, including partner recruitment, optimization, and reporting.
- Strong understanding of tracking, attribution, measurement, and incrementality with the ability to engage technical teams on these topics.
- Proven ability to build trusted relationships with publishers, partners, and both technical and business stakeholders.
- Comfort owning budgets and commercial targets with the ability to extract clear insights from data.
- Genuine interest in AI tools and a proactive approach to finding, testing, and implementing new solutions for channel scaling.
What makes this role worth considering
You will join Xero’s performance marketing team alongside a fellow Affiliates Manager based in Sydney, creating a complementary partnership where your measurement and technical expertise combines with their publisher relationship specialization. The role offers hybrid flexibility across Australian and New Zealand offices with regular in-person boost days, allowing you to balance remote work with collaborative team time.
How to apply
Use the Apply button to view the official job posting and submit your application on Xero's careers site.
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