Role overview

SOCi is seeking an Agentic Workforce Adoption Manager to drive customer adoption of its AI-powered marketing solutions for multi-location businesses. This role sits within the Customer Success organization and focuses on helping customers transition from manual platform usage to autonomous, AI-agent-based workflows. You will be responsible for ensuring customers realize measurable business outcomes and accelerate their time-to-value with SOCi’s Genius Agents™ technology.

Key responsibilities

Lead the transition of customer workflows from manual platform execution to AI agent-based operations across your assigned accounts.
Conduct discovery sessions, adoption workshops, webinars, and value realization reviews to educate customers and embed AI capabilities into their day-to-day operations.
Partner with Customer Success Managers, Product, Sales, and Customer Delivery teams to identify adoption opportunities, eliminate friction, and accelerate time-to-value.
Translate technical AI functionality into clear, outcome-oriented use cases aligned with customer business goals such as ROI improvements and operational efficiency gains.
Develop and refine repeatable adoption frameworks, enablement materials, and best-practice playbooks for internal and customer use.
Identify adoption barriers and work cross-functionally to remove operational and technical roadblocks that impede customer success.
Collaborate with Product teams to provide structured feedback on adoption challenges, customer needs, and opportunities for feature prioritization.

Requirements

Four to six or more years of experience in Customer Success, Professional Services, Consulting, or similar SaaS customer-facing roles.
Proven experience working directly with B2B SaaS customers in post-sale environments and a demonstrated track record of driving software product adoption.
Exceptional communication, presentation, and customer enablement skills with the ability to influence user behavior change.
Ability to thrive and collaborate effectively across cross-functional teams in a fast-paced, agile environment.
Bachelor’s degree or equivalent practical experience.
Hands-on experience with AI-driven solutions or advanced technology in SaaS environments is preferred.
Experience serving enterprise or multi-location and franchise customer models, as well as familiarity with MarTech or local marketing platforms, is advantageous.

What makes this role worth considering

This position offers the opportunity to work with a Fast Company-recognized innovator trusted by nearly 1,000 leading brands including Ford, Ace Hardware, and Kumon. You will operate in a collaborative, dynamic culture where thought leadership is encouraged and teams work cross-functionally to optimize results. The role is fully remote, with options based in Toronto or Vancouver, and includes comprehensive benefits such as health insurance, dental and vision coverage, flexible paid time off, quarterly wellness days, and an employer-matched 401(k) plan.