Business Development Associate – Transportation and Logistics

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Retail & Sales 🇺🇸 Atlanta, Georgia - USA 28 Oct 2026

Role overview

Geotab is a global leader in IoT and connected transportation solutions that help businesses manage their fleets through web-based analytics and vehicle data integration. As a Business Development Associate, you will drive new and expansion revenue within the small and medium-sized business (SMB) segment, helping fleets of 5–50 vehicles discover how Geotab’s platform can improve their operations.

Key responsibilities

  • Manage an assigned list of SMB accounts and sales opportunities, typically serving fleets with 5 to 50 vehicles, and advance opportunities through the sales process at high velocity.
  • Deliver clear presentations, product overviews, and demonstrations tailored to each customer’s specific needs and challenges.
  • Prospect for and qualify new logo opportunities and identify expansion possibilities within existing SMB accounts using phone, email, digital, partner, and referral channels.
  • Use established discovery questions to understand customer needs, fleet challenges, and buying processes, then connect those needs to relevant Geotab solutions.
  • Maintain accurate opportunity stages, next steps, activities, and close dates in Salesloft and Salesforce, and seek guidance on complex requirements.
  • Collaborate with Business Development leadership, Revenue Operations, Partner Account Managers, Marketing, and other cross-functional teams to progress opportunities and follow established sales practices.
  • Build working knowledge of telematics, fleet management, Geotab products, and common SMB fleet challenges, and develop the expertise needed to advance into a Business Development Representative role.

Requirements

  • Post-secondary diploma or degree in Business, Commerce, Marketing, Communications, or a related field, or equivalent combination of education and work experience.
  • Strong prospecting, discovery, and presentation capabilities with the ability to learn technical and fleet management concepts quickly.
  • Proficiency or familiarity with CRM and engagement tools such as Salesforce and Salesloft.
  • Excellent communication, listening, relationship-building, and organizational skills with the ability to work effectively with cross-functional stakeholders.
  • A coachable, resilient, and curious mindset motivated by measurable goals, with willingness to continuously improve selling skills through feedback and coaching.
  • Comfort using developing AI capabilities to enhance research, prospecting, preparation, and selling efficiency.

What makes this role worth considering

This is an early-career sales opportunity with industry-leading coaching that allows you to grow your career in a fast-paced, innovative environment. Geotab is a certified Great Place to Work with a fun and inclusive culture where you can reach your full potential while working on technology that increases safety and sustainability in communities.

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How to apply

Use the Apply button to view the official job posting and submit your application on Geotab's careers site.

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