Role overview

Halter is a virtual fencing technology company enabling farmers and graziers to operate more productive and sustainable operations. As a Territory Manager based in Virginia, you will drive new business growth and ensure customer success across the entire state while serving as Halter’s on-the-ground representative and building relationships with ranchers.

Key responsibilities

Execute outbound prospecting activities including driving to ranches, attending cattle auctions, and engaging with local livestock associations to build a new business pipeline.
Conduct in-field sales conversations with potential customers at their ranches, helping them understand how Halter’s technology can benefit their operations.
Identify and pursue expansion opportunities with existing customers to increase their adoption of Halter’s solutions across their herds.
Manage your sales pipeline effectively to meet and exceed ambitious growth targets while maintaining quality lead qualification.
Build and maintain strong relationships with customers after the sale, ensuring ongoing satisfaction and addressing any challenges they experience.
Gather customer feedback from your territory and advocate for customer needs to inform Halter’s product development and improvements.
Collaborate with cross-functional teams including Product, Support, and Customer Onboarding to ensure smooth customer transitions and resolve issues quickly.
Attend industry events such as CattleCon and local Livestock Association meetups to represent Halter and expand your network.

Requirements

Proven experience in sales with the ability to manage a pipeline, close deals, and consistently meet growth targets.
Comfort working in rural environments and willingness to spend significant time in the field on ranches, including horseback and side-by-side vehicles.
Strong relationship-building skills and genuine interest in understanding the agricultural and ranching industry.
Ability to take ownership of a territory and operate independently while collaborating effectively with internal teams.
Proactive mindset with a hands-on approach to prospecting, customer service, and problem-solving.
Willingness to travel frequently throughout Virginia as part of the role.

What makes this role worth considering

You’ll be part of a high-performance team at a venture-backed company backed by tier-one investors including Founders Fund and Bessemer Venture Partners. This role offers the unique opportunity to work at the intersection of agriculture and technology, directly impacting how farmers operate while doing meaningful work that transforms an entire industry.