Role overview

CoLab develops AI software for mechanical engineering teams, helping manufacturers like Bobcat, Triumph Motorcycles, and GE Appliances accelerate product development and reduce design iteration cycles. As a Business Development Representative, you will be a key driver of new customer acquisition, identifying and qualifying prospects for our growing sales team.

Key responsibilities

Identify and engage prospective customers through cold calling, email outreach, and social selling to build qualified pipeline.
Meet monthly and quarterly targets for Sales Qualified Leads and Sales Accepted Opportunities delivered to Account Executives.
Conduct thorough research on target accounts to locate decision-makers, understand organizational priorities, and recognize buying signals.
Represent CoLab’s brand and values during initial prospect conversations, uncovering pain points and connecting them to relevant solutions.
Collaborate with Account Executives to prepare high-quality meetings and ensure seamless handoffs for further sales progression.
Maintain detailed records of all outreach activities and prospect interactions in Salesforce and outreach tools to track performance and refine strategy.
Seek continuous improvement through feedback, participation in coaching sessions, and development of both sales and technical knowledge.

Requirements

Prior experience in a Business Development or similar outbound sales development role.
Confidence and executive presence when communicating with stakeholders at all organizational levels, including senior management and C-suite executives.
Genuine conviction for sales with a strong drive to build pipeline and contribute to company growth, paired with an entrepreneurial approach to prospecting.
Ability to understand technical products and customer use cases, then communicate their value in a clear and relevant manner.
Strong written and verbal communication skills with emphasis on clarity, empathy, and persuasion.
Self-motivation to achieve goals, improve continuously, and deliver measurable results while supporting team success.
Creative problem-solving abilities and adaptability, viewing challenges as opportunities.

What makes this role worth considering

This is a permanent full-time position offering competitive compensation with commission and stock options, plus an extended health and benefits package that includes unlimited paid vacation and RRSP matching. CoLab has experienced significant growth—recently raising $72M in Series C funding and recognized as the 57th fastest-growing company in North America by Deloitte—creating genuine career progression opportunities for strong performers to advance into Account Executive or Sales Leadership roles.