Lead, Motion & Product Marketing Design

Role overview

Wealthsimple is Canada’s leading financial technology company serving over 4 million Canadians with a suite of investment, trading, cryptocurrency, tax, and spending products. As Lead of Motion & Product Marketing Design, you will bridge product and marketing by creating compelling visual and motion content that brings Wealthsimple’s innovations to life across digital touchpoints, live events, and educational materials.

Key responsibilities

Collaborate with product designers and the creative team to produce prototypes and visual storytelling assets for Wealthsimple’s bi-annual Presents live events, translating product interfaces into stage-ready experiences.
Own design direction for product marketing surfaces including in-app notifications, The Report, and Social Wrapped features that highlight newly shipped products and capabilities.
Develop launch visuals, feature graphics, and app store assets for major product releases.
Produce animations, static graphics, and video content—including explanatory and talking-head formats—that educate users on features and product functionality.
Build and curate a reusable library of UI assets and product demonstrations for internal marketing teams and external influencer partners.
Partner with the marketing website team to ensure product UI elements on product detail pages are elevated and properly showcased.
Establish AI-powered workflows that streamline asset production and enable scalable, repeatable design processes.

Requirements

Minimum 6 years of design experience spanning both product and marketing disciplines.
Proven expertise in motion design, marketing design, brand design, or product design with strong execution and production capabilities.
Advanced proficiency in motion and video tools including After Effects and Premiere (or equivalent software), creating both lightweight UI animations and produced explainer content.
Fluency in product design tools, specifically Figma, and ability to repurpose existing product UI and brand direction into polished, launch-ready marketing assets.
Demonstrated ability to manage multiple concurrent requests from diverse stakeholders, ship high-quality work independently, and maintain clear communication about scope and timelines.
Strong portfolio demonstrating examples of product UI translated into marketing or educational content, at least one motion or video piece led end-to-end, and cross-functional collaboration on shipped work.

What makes this role worth considering

This position offers the opportunity to shape how millions of Canadians experience financial innovation through design. You’ll work with a talented, curious team of over 1,500 employees across North America in a hybrid environment, supported by top-tier health benefits, 20 vacation days, 4 wellness days, unlimited sick and mental health days, and the flexibility to work outside Canada for up to 90 days annually.